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วันอังคารที่ 5 กุมภาพันธ์ พ.ศ. 2556

The Central Pattana Public Company Limited (CPN): Annual Report 2011


Hello everyone, this blog about annual report of the Central Pattana Public Company Limited or CPN for learn the annual repo of company in sample this case.

The Central Pattana Public Company, Ltd. or CPN is a company development the immovable property for largest retail trade. Experience in the business 30 year of CPN have shopping centers development and manage 20 premium shopping, 7 office buildings, 2 Hotels, and 2 residential condominiums with a total gross floor area exceeding 4.3 million, squaremeters. CPN is an industry leader in the development and center of retail management in Thailand. The marketing for the retail space is the largest in Bangkok. The company's long-term strategy envisages the development of its trademark shopping centers in well-identified locations offering high potential both in Bangkok and in major cities throughout Thailand.

CPN's great journey bring us to the destination of delivering word-class experience and global success.


This is graph that you see, it is the consolidated operational and financial highlights and the most admired and dynamic regional retail property developer with world class rewarding experience vision. The first graph  is total assets which show value of the million baht since 2007-2011 which 37.205-2007, 43.784-2008, 50.895-2009, 53.869-2010, 64.059-2011. The second graph show about percent of revenue breakdown by business. And the third about adjusted earnings per share (Bath per share) since 2007-2011 which 0.72-2007, 0.99-2008, 1.05-2009, 0.71-2010, 0.86-2011.   



Finally, the Central Pattana Public Company, Ltd. is a good company can learn about marketing strategy. The immovable property business have high competitive. Every year have changes for marking annual report acknowledge about report in each 5-6 years.        







Credit by: -http://www.cpn.co.th
                -www.set.or.th/en/index.html 

วันจันทร์ที่ 4 กุมภาพันธ์ พ.ศ. 2556

Quite please, the commercial Are coming On! #10



Internet and social media have changed the direction of the line to be enormous. Information Technology to the commercial of the business more competitive. And more comfortable for the purchase-sale on the internet. Payment through credit card without having to carry cash, take a lot etc..

The obvious example of this is the car manufacturer with the Super Bowl, which the car manufacturer to release a teaser advertising across the Internet as normal. Including the live broadcast. When the term access compete the Super Bowl. The car manufacturer company will have 2 weeks for advertising on all media.


Moreover, the car manufacturers are spending millions of dollars trying them all by releasing teaser videos, images, twitter, facebook posts on race day their advertisement in the Super Bowl. In this year, advertising cost about $4 million per 30 seconds for on air time, of course many of you are prepared to pay.


For slot commercial 30 seconds in the game that best marketing is very likely that it will be indicated by the LED lights on the outside out yourself  super hero it sure to get a significant among of attention  from the perception of tradition air balloon before, during and after the game was once again proven LEG technology plays plays an important role in the of advertising and market.




Finally, the reason the Supper Bowl this year is to attention a record of the ownership of the goods. It is one survey results. It is satisfying to viewers remember saw an advertising during competitive game. When the results are satisfactory. Would you like to come back purchase time for presentation which it is a normal advertising. 



BzzAgent: Buzz for hire #9



BzzAgent, Inc. is the company creative media and marketing company in the form word-of-mouth. This business has the highest expansion ratio in this sector. Opened a media channel word-of-mouth. This is the first time recently. New media channels for advertising opportunities marketing and public relation, purchasing and accessing community of BzzAgent to grow to more than 130,000 people volunteer consumers who like to buy the publishing and television broadcasting network or advertising space.     

Moreover, the system will work when BzzAgent, Inc. lock in to include center online and view a list of existing orders. After that, the agent will determine or not to that list and the company will sent "BzzKit". Which it is sample product and guide book for an agent experiment. The agent will compile opinion straight with their products or broadcast products then the process starts with marketing word-of-mouth.

The Arnold Worldwide company is advertising agent company was the first to take advantage of the media's  BzzAgent for the new marketing in 360 degrees of Hershey. In addition to, promote product to TV frequently. This work support marketing to movies through online advertising. Distribution of product samples to test the marketing "Bzz" and excitement to customers.

Consumers to like brand or product talking any the social media to until the creation of the most positive impact. From this point the BzzAgent company social media so learn for find details of the factors of some company for will show favorite products and services on social media. 

However, the word of mouth is new marketing plan of companies for growth increasing rate in company. One of the main reasons that world of mouth marketing will increase more and more in world of the person which "believe" and "favorite" world or the sources themselves trust.              

Ayutthaya Today #10


Hello everyone, this blog about presentation Phranakhon Sri Ayutthaya or Ayutthaya province, Thailand. Ayutthaya is a province most population in Thailand and have perfectly tourism.

History

Ayutthaya was the former capital of Thailand. There is evidence of a town in the lowland the Chao Phraya River since around Buddhist century 16-18 by the traces of the ancient town antiquities and stories of the legend of events. Antecedents to the stone inscription. Before the establishment of Ayutthaya in 1893, the BC. The country has already location city called Ayothaya or Sri Ram Thep Nakorn city. Consisted located on the eastern of the island of Ayutthaya city is the country. The growth of political and cultural domination. And this the part of one the story of Ayutthaya.


Geography
Phranakhon Sri Ayutthaya province is the large flooding plain called "Delta Plain" derived from the long-term accumulation of stone, soil, sand and sediment. In addition, the most areas are fielas without any mountains or forests. The center of the province has been called "City Island" (Koh Muang) as it is surrounded by rivers while the northern island is called "Floating Island" (Koh Loy). Ayutthaya as an advantage of gegraphy. River area is located at 3 lines converge. the Chao Phraya River and River Forest art Lopburi River. Ayutthaya is an island made of a river surrounded. Ekaayaw approximately 12 kms. road around the plains suitable for rice cultivation and to remain close to the sea rather. Enabling them to make foreign trade easily.

Population
The population of Ayutthaya, Thailand is 81962 according to the Geo Names geographical database.    

Agriculture


The importance of the cultivation, including Ayutthaya :
- Farming 
-Making horticultural  

Products

-Palm Leaf Fish Moblie weavers of the palm leaf fish mobile, and other palm leaf products, in this province are thai muslims. The skills have been inherited for over 100 years. It is assumed that Thai Muslim spice traders who sailed their houseboats along the Chao Phraya River in the olden days were the first to have woven fish moblies from plam leaf.


- Roti Sai Mai a snack composing of candyfloss(Sai Mai) wrapped with flat bread (Roti) was thought up by Thai Muslim vendors.

- Palm Leaf Hat a handicraft that has been inherited since ancient times. Weaving a palm leaf hat requires no less craftsmanship than any other kinds of basketwork.

- Bamboo Fan weaving in Amphoe ban Phraek, Phra Nakhon Si Ayutthaya has been inherited from the olden day. Formerly, the fans were woven with a quite simple technique into a rough design. The border was usually trimmed and sewn by hand with plain white cloth.  

Famous Temples


Wat Mahathat (Temple of the Great Relics) is located almost right in the center of Ayutthaya. Apart from being the symbolic center where the Buddha's relics were enshrined, Wat Mahathat was also the residence of the Supreme Patriarch or leader of the Thai Buddhist monks. The temple is believed to be bulit during the 14th century A.D.(the early Ayutthaya period).  

The well known image of the Head of the Buddha, with tree trunk and roots growing around it. Wat Mahathat, Ayutthaya.

Wat Suwan Dararam



The Viharn at Wat Suwan Dararam, Ayutthaya. The Viharn contains the famous painting depicting King Naresuan at battle with the Burmese.  

Wat Chai Wattanaram



Overview of Wat Chai Wattanaram, as seen from the direction of the river. 

Buddha Images (on the platform in front of the main temple compound). Wat Chai Wattanaram, Ayutthaya 

Wat Yai Chai Mongkol 
Main Stupa at Wat Yai Chai Mongkol, Ayutthaya.  

Row of Buddha Images as seen from the Stupa (Chedi) at Wat Yai Chai Mongkol, Ayutthaya.

Ayutthaya have the temples when you go to that you will find the more temples and this is the temple a part of  at Ayutthaya province in Thailand. 

Finally, you will find everything in Thailand and you will tour at Ayutthaya in Buddhism style and others. This is tourist attraction for the person be prepared join travel to history story.

Media face challenge in maintaining “The Wall” #8



The role of media in modern time. The situation that the separation of opinion and ideals still existed the duties of the media is still being questioned to neutrality in presenting information to the public. Include, the growing of the new media such as cable TV, satellites TV, website, and social media. It has changed of the main duties of the media which is not avoid so it is one of the media was a challenge to the role that the media is functioning.

Moreover, while many people still think that media is the part of escalating political conflict more serious. The media must adhere to the principles of professional advertising and commitment presentation the information to advertising. Including open space for everyone fairly.


Social network resource exchange of knowledge and information, relationship with each other through the internet social. Current social networks came to dominate not specific the common people in everyday life. But, includes many businesses sectors and the importance of attention to social networking as a tool for communication to users, applications for attract customer and confidence in the product, service, and improves the quality of the brand.   

Social media marketing is marketing strategies is a form of communication to the target audience by using the principles of advertising, public relations, sales and other services through social media such as Youtube, Facebook, Twitter, Flickrs, etc. You can search for connect plan to the service of these opportunities to expanding your business.

In the future, the media will to adjust to prepare for situations and more to be able to duty completely round and still adhere to the strictly principles of professional ethics.  

Marketers Head to China #7



China have fast economic growth and economic powerhouse which remarkable view of the world. Particularly, the economy, trade, and economic investment which China is the significant economic centers. Development of countries in the leap forward way is becoming interests of countries this growth will be focused in a particular direction.

Currently, the all ways of economic running to China, which is one of the world's largest economic and has the most capital reserve in the world, this success brings concerns and opportunities. In particular, the economic, trade and investment. Electrical appliances is China's top consumer electronic chain, with well over 100 stores, $2 billion in sales, and the kind of high plateau brand recognition that circuit city.


Moreover, this little tale neatly sums up the story of China's emerging brands today. Tremendous excitement about the brands, but a good does of fear about their staying power. Global business executives are certainly agog at the prospect that the next stage of China's super fast development will be the establishment of power brands in everything from retailing to white goods to autos and more brands strong enough both to dominate at home and thrive overseas.

But, the growing of multinationals on the mainland, and the continuing popularity of foreign brands on the mainland. Brand awareness of Chinese companies among U.S and European consumers is by and large, low. Korean join the stable of world class brand companies and no one could have predicted that Samsung, LG, and Hyundai would be up and coming global brands they are now.

However, China have large domestic economic which in the most competitive market on earth, and to build up a war chest of revenues for efforts abroad market shares will go up down.      

  

วันอังคารที่ 22 มกราคม พ.ศ. 2556

#9: RMUTT: Open House Highlights


Hello! everyone this blog will present about "Open House" fair 2013 at Rajamangala University of Technology Thanyaburi (RMUTT).The founding day organized during January 18-20, 2013. In Open House fair opportunity for high school have the opportunity to experience the atmosphere of the Rajamangala University of Technology Thanyaburi. By in Open House fair will show innovative of inventions and training of academic. It has event about knowledge competition, the homecoming and other.

Moreover, into the event has many shop and other. In the event will sell goods about OTOP and Thai Food etc.The Open House will bring products of learner for present to students in high school and person outsider. 

Finally, this open house compile everything in event. Although, "Open House" will ended but atmosphere within are still available. The next year, every is invited to the "Open House" at Rajamangala University of Technology Thanyaburi.     
  
The learner going to knowledge with students

 This is works of learner

This is technology of learner

Into the event has zone for person show opinion

Tourism Trend for Thailand




 Trend in the behavior of tourists will tour themselves which contact with tour company and other agents. Wherewith, the tourists can find information easy of tourism themselves by use internet. Which it has more information for learn of tourist.


What will be the trend for tourist arrivals in Thailand?
     First, environment in Thailand will be comfortably and places tourism are comfortable too. The tourism in Thailand will be different variety of location such as archaeological, sea, and temple etc. Amicability of the people is comfortable. The life or living, it is comfortably and technology and communication too. For the movies Thai or movies of foreign was made in Thailand that resulted more tourists come to in Thailand too.  


How many foreign tourist are expected in the year 2013?
      The Tourism Authority of Thailand preparation strategic plans for development of tourism. Therefore, the government has plan to build and deploy more strategies for attract tourist for increased returned tourism season in Thailand by creating attractions the attractiveness of each place. Includes links to tour places with province, region, and neighboring countries group. To be the source of tourism most potentiality. Pulling a travel plan has quality of tourism in the country and distribution to most local travel for construct awareness of tourists to travel valuable in Thailand.



What problems do foreign tourist have when traveling by themselves in Thailand?
     Comment of tourist to factors that many cause environment in Thailand, it is worse. First, traffic jam, the second is exploit fares and raise the price of products. Flooding and natural disaster becoming a significant risk factor for the tourism industry in Thailand. Because flooding situation of the province as a tourism attraction in Thailand.
      
Suggestion to resolve the problem.
     Implementation assistance facilitation, troubleshooting fraud, security and relief to the victims of the tourist to tourism, it is most important. Monitoring the situation and the information environment affect the many attractions in the area. Suggestion measures relating to tourist service and provide advice on the protection of information. The country must establish project for take care tourist of tourism in Thailand.


     Tourism is relaxation for everyone. Everyone must comfortable each tourism place. Tourism in Thailand which successful in tourism season but maybe will develop security of tourist. Thailand is center of tourist attraction which the visitor can find in Thailand. If where you like place various, you can choose. You will spectacular in Thailand. 
      


    

วันอาทิตย์ที่ 20 มกราคม พ.ศ. 2556

Bamboo Rice-Thai Craft and Souvenir 7#



Bamboo Rice or Glutinous rice roasted in bamboo joints(Khao Lam) is a food which in the old days the people in Asia used bamboo to cook rice. Rice will be a cylindrical shape when finish and will connect with bamboo skin makes a beautiful shape. But, today Thailand is the popular eating desserts.  

The Mixture
  
   1. Sticky rice
   2. Coconut milk
   3. Salt
   4. Sugar
   5. back bean or grain
   6. Bamboo tubes
   7. Banana leaf for close







Materials indispensable is bamboo tube for cooking bamboo rice but some place may used bamboo tube different types.  

How to make?
1. Washed the sticky rice and soak about 5 minutes then were rinsed black beans and boiled until tender.
2. Stir sticky rice, coconut milk, water, sugar and salt in a large pan over medium heat. Stir until all coconut milk is absorbed. Stir in black beans to mix. 
3. Fill in the prepared bamboo tube that it fits.  
4. Bring coconut milk to cooked the fill into bamboo amount of 1/4 of the height the bamboo tube to the rice and fold banana leaves or pandan leaves into a square and stuff them to cover the top part of the tubes.
5. Roast the bamboo on a charcoal stove. Turn them around evenly until the bamboo becomes brown (about 35-40 minutes)
Special about the Bamboo Rice
The bamboo Rice will have smell of nature from bamboo, grain, coconut milk, etc.
Where to buy Bamboo Rice?
     At the Nongmon Market, Chonburi which not far from the Bankok in Thailand.
     Nongmon Market not far from Ban Saen beach about one kilometer only. The people known name "Nongmon Market" but the people in community called "Saen Suk Market" as the growth in trade in the province of Chonburi. Both sides of the street filled with shops. Here you will get everything you need.   
Cultural Significant
Previously, Khao Lam Nongmon (Bamboo rice) will famous travelers have known that, Originally, the people in Nongmon community are farmers. When the end of agriculture will made Bamboo rice to the dessert. By bring sticky rice exchange with sugar and coconut to another village and bamboo bring from forest. When has annual festival Shrine Nongmon will have trade. The street seller will sell Bamboo rice with sugarcane and roasted nut. In the period will a few until when have Sukhumvit road (the old one) so the people then known Bamboo Nongmon and begin have shops on the side Sukhumvit road.      


Benefits of Bamboo Rice
1. Protein from beans. 
2. The body healthy.
3. Calcium helps to replenish of the body.
4. Flour in sticky rice helps the body active.
5. Energy in the form of fat.   

Eating Bamboo Rice
Initially, using knife or hammer pound on bamboo tube for bamboo cloven or  set aside until it cools down some. Then peel the outside skin of the bamboo to make it thinner and easier to crack and strip off when ready to eat.
  

     However, the Khao Lam or Bamboo rice will not popular to teenage in Thailand but  the people in Thailand still consume Bamboo rice and still conserve always. For the traveler at Ban Saen, Chonburi in Thailand you must go to at "Nongmon Market" and try to buy Bamboo rice. You will known the Bamboo rice, It is very delicious.